by Dr. Rick Goodman | Jun 3, 2015 | Continuing Education, Sales & Branding, Sales Success
It doesn’t matter what kind of small business you run: A plumbing company, a marketing firm, an accounting office, or a dental practice. If you’re not also in the publishing business, then you’re missing out on some significant opportunities for lead generation,...
by Dr. Rick Goodman | May 27, 2015 | Business Success, Continuing Education, Personal Development, Personal Success, Sales & Branding
In recent weeks we’ve blogged about the different ways in which employee training can benefit a company—through increased retention, through team cohesion, and more. But of course, we’ve left room for an important question: Supposing your company decides to invest in...
by Dr. Rick Goodman | May 20, 2015 | Continuing Education
We’ve blogged before about some of the reasons to invest in training for your team—but today, we want to dive into one of those reasons in greater depth: Investing in team training is perhaps the best way to improve employee retention at your office. Your employees...
by Dr. Rick Goodman | May 15, 2015 | Continuing Education, Customer Service, Human Resources, Personal Development, Sales & Branding
Most business leaders will at least pay lip service to the notion of team training—but when push comes to shove, how many are actually willing to invest in it? You can talk about the benefits of training all day every day, but many business owners are reluctant to...
by Dr. Rick Goodman | May 6, 2015 | Business Success, Continuing Education
If we’re really being honest with ourselves, attorneys are seldom seen as innovators, as disruptors, or as paradigm shifters. More often than not, lawyers are seen as the old guard, the defenders of the establishment. Yet, there is no reason in the world why your law...
by Dr. Rick Goodman | Apr 28, 2015 | Continuing Education, Financial Success, Sales Success
Maybe you’ve never been to business school and maybe you don’t exactly have a head for numbers. None of that should prevent you from enthusiastically following your dream and launching your own business! However, it’s important to be aware of your limitations: All...
by Dr. Rick Goodman | Apr 21, 2015 | Business Success, Customer Service, Human Resources
A lot of people really like the idea of a startup. They want to run a startup, work for a startup, or work with a startup. There is something almost mythic about the startup’s appeal, and most of that appeal comes down to culture: Startups have famously open-minded,...
by Dr. Rick Goodman | Apr 16, 2015 | Continuing Education, Customer Service, Human Resources, Personal Development
What’s the single most important factor in the success of a workplace team? Many would say that it’s communication. Certainly, as the team leader, you need to be communicating with your employees effectively; transparent communication ensures that your employees know...
by Dr. Rick Goodman | Apr 9, 2015 | Business Success, Human Resources, Sales Success
It’s one of the hallmarks of the modern human resources department: A job applicant may have all the resume items, all the experience, all the career milestones you’re looking for. He might be, on paper, an ideal candidate—and yet, he might also be a terrible choice...
by Dr. Rick Goodman | Apr 2, 2015 | Business Success, Continuing Education, Personal Success
What sets your law firm apart from the competition? No matter your niche or your geographic area, there are bound to be countless other law firms vying for the same clients as you. As in any industry, developing a competitive edge comes down to branding...
by Dr. Rick Goodman | Mar 25, 2015 | Continuing Education, Sales & Branding, Sales Success
If you spend any time at all reading marketing blogs, then you’re surely familiar with the term content marketing—but do you really know what it means, and all that it entails? Content marketing is sometimes described as selling without selling. The idea here is that...
by Dr. Rick Goodman | Mar 19, 2015 | Business Success, Continuing Education, Financial Success, Personal Development
You may never have been to business school, and that’s fine. Plenty of entrepreneurs find success with little or no formal business training. With that said, taking some courses in accounting can be advantageous on a number of levels. It’s not mandatory, but it can...
by Dr. Rick Goodman | Mar 13, 2015 | Business Success, Human Resources, Personal Development
Effective team building begins with smart hiring. It’s important for any business to have policies and standards in place, ensuring the right people are hired; and that if the wrong people are being hired, corrections are promptly made to the hiring process. Of...
by Dr. Rick Goodman | Mar 3, 2015 | Continuing Education, Customer Service, Human Resources
Does your company provide a satisfactory customer experience? Hopefully the answer to that is yes, but it’s important for business owners to stop, really think about this question, and take its implications seriously. Your kneejerk response may be to say that yes,...
by Dr. Rick Goodman | Feb 24, 2015 | Business Success, Continuing Education, Human Resources, Personal Development
Legal professionals are required to pursue continuing education credits; taking CLE courses can sometimes seem obligatory, perhaps even burdensome—a hoop to jump through in order to continue practicing law. This attitude is less than helpful, though, and in fact it...
by Dr. Rick Goodman | Feb 18, 2015 | Business Success, Continuing Education, Sales & Branding, Sales Success
What’s the difference between a great business and a great idea for a business? The answer, in many ways, is sales. Having a great business concept is fine, but until you can actually make money off it—until you can convert people into paying customers—the concept...
by Dr. Rick Goodman | Feb 12, 2015 | Continuing Education
For many professionals, continuing education is not really optional. Lawyers, doctors, and accountants are all required to pursue ongoing training and to renew their certifications and credentials on a regular basis—and that’s just three examples among many. But this...
by Dr. Rick Goodman | Feb 5, 2015 | Business Success, Continuing Education, Sales Success
There are a number of reasons to invest in continuing education and onsite training for your marketing and sales team. Here’s one of the big ones: Marketing is changing all the time. So much of it hinges on social media and search engine algorithms that it’s entirely...
by Dr. Rick Goodman | Jan 29, 2015 | Business Success, Human Resources
Why do new hires fail? This is one of the fundamental problems that any HR professional must address, sooner or later. Every now and then there may be a new employee who turns out to be a poor fit for the company, and that’s not necessarily your fault. When a lot of...
by Dr. Rick Goodman | Jan 12, 2015 | Business Success, Continuing Education, Customer Service, Human Resources, Sales & Branding, Sales Success
LEGAL Understanding UCC Article 9 Foreclosures 90 min, 1 pm ET January 22 Presenter: Hugh McCullough, Davis Wright Tremaine LLP Credits: CAC, CBC, CLE, CPE Learn how lenders can use their rights under UCC Article 9 to successfully collect on defaulted obligations....
