Description
Gain an understanding of how to stay compliant with FINRA while using your digital presence and social media to obtain new clients.
This topic will describe how to establish your personal brand and engage clients using social media and digital tools in a regulatory environment. We will explore how to tailor your Revenue Architecture to create an effective digital and social media presence to build awareness and engage clients. You will learn how to identify ideal clients, build targeted messaging and select digital channels. Learn how to establish your digital presence and use technology and tools. We will explore marketing strategies and FINRA compliance guidance when using channels like LinkedIn, Facebook and Twitter and your Blog. Consider ways to right size your digital and social media marketing to build awareness, engage new clients and deepen existing relationships.
Date: 2019-05-07 Start Time: End Time:
Learning Objectives