by Dr. Rick Goodman | Dec 9, 2015 | Business Success, Continuing Education, Sales & Branding, Sales Success
Accounting firms are routinely listed among the most promising, most potentially successful startups in existence—and it’s not hard to understand why. All companies need accounting work done, but not all of them can afford to do that accounting in-house. It’s too...
by Dr. Rick Goodman | Nov 18, 2015 | Continuing Education, Customer Service, Human Resources, Personal Development, Personal Success, Sales Success
Does multitasking make you more efficient? Not necessarily. While it is sometimes necessary to do several different things at once, there is compelling research that suggests a divided attention span begets low-quality work and less overall productivity. By focusing...
by Dr. Rick Goodman | Nov 4, 2015 | Business Success, Continuing Education, Personal Development, Personal Success, Sales Success
Most entrepreneurs are so busy—and so focused on getting things done—that even the thought of a minor cold can send them into panic. Contracting a more serious illness is all but unthinkable—yet it does happen. And should it happen to you, you may need to make some...
by Dr. Rick Goodman | Oct 15, 2015 | Business Success, Continuing Education, Customer Service, Personal Development, Sales & Branding, Sales Success
Training your employees doesn’t just make them more proficient in what they do. It makes them more engaged. It helps them feel more valued, and thus happier at work. It shows that you’re investing in their future, and it empowers them to do their work confidently....
by Dr. Rick Goodman | Sep 22, 2015 | Continuing Education, Sales & Branding, Sales Success
Can social media marketing provide small business owners a significant return on their investment? You’d better believe it can—assuming, of course, that you’re investing wisely. One of the biggest investments you will make in social media marketing is the investment...
by Dr. Rick Goodman | Sep 2, 2015 | Business Success, General, Personal Success, Sales & Branding, Sales Success
There are a lot of law firms in the world—so why should anyone choose yours? In some ways, that’s the fundamental question that all marketing seeks to answer, but the problem of distinction is all the more acute for young firms. When you’re just starting out, you’re...