Description
Learn how to best set up your GA4 account and embrace the new features and functionality.
There is a lot of valuable information within the Analytics data to help you gain insights and make business decisions. Google expert Peter Platt, from Accountable Digital, LLC, will help you learn what is really important and what is nice to know. Learn how to hold your digital strategy accountable to your business goals by measuring the most important metrics for your business. Whether you want to boost sales, find more visitors, or improve your mobile app, Google Analytics has the answers and insights you need to improve your business.
Date: 2023-06-14 Start Time: 1:00 PM ET End Time: 2:05 PM ET
Learning Objectives
* You will be able to describe the benefits of Google Analytics 4.
* You will be able to discuss how to best set up your GA4 account.
* You will be able to explain how to use Analytics data to gain insights and make business decisions.
* You will be able to identify where to find the data you were used to seeing in Universal Analytics.