Description
Learn to craft an engagement letter that builds the foundation of the accountantclient relationship.
Clients seldom have a complete understanding or appreciation of what professional services they need, how they will be obtained, at what cost when to expect results, and what their responsibilities are to help achieve their goals. For this reason, a clients expectations might not align with the services that they believe they have requested and are prepared to pay for. When this misalignment of expectations occurs, frustration, disappointment, and even blame are likely to follow. Fees go unpaid and relationships are dashed.
This presentation will explain how the effective use of engagement letters keeps client services on track, keeps expectations aligned, results in fees paid in full and on time, and leads to even more business. The live webinar identifies the essential contents of an engagement letter, separating the single focus of a particular engagement from the cornucopia of offerings on websites. It will help you explain your responsibilitiesand the limits on themas well as your clients responsibilities, to achieve the results for which you were hired. You will also come to understand that an engagement letter, being essentially a contract, allows you to shape the agreement beyond the specific service for which you were hired, by for example including defensive language that would increase certainty and lessen stress around the possibility of professional liability disputes. These include damages caps, time limitations on lawsuits, handling fee disputes efficiently and confidentially, and more. The webinar provides essential information about how to achieve client engagement and client satisfaction while managing your business risk and your professional liability risk.
Date: 2024-02-08 Start Time: 1:00 PM ET End Time: 2:40 PM ET
Learning Objectives
* You will be able to describe what topics an engagement letter should cover.
* You will be able to discuss how an engagement letter protects both the professional and the client.
* You will be able to explain when to use an engagement letter including when to issue a new one.
* You will be able to recognize a conflict of interest or other professional risk arising from the identity of the wouldbe client or clients.