by Dr. Rick Goodman | Oct 12, 2016 | Business Success, Integrated Marketing, Leadership Success, Sales & Branding, Sales Success
As a business owner, you probably understand the importance of producing content. You’ve certainly read all the articles about content marketing and its impact on the consumer, and you know that, in order to succeed in today’s world, your business has to develop its...
by Dr. Rick Goodman | Jul 6, 2016 | Business Success, Continuing Education, Integrated Marketing
People say that print journalism is dead—that it’s a thing of the past. But you know how the old saying goes: The past is never through with us; in fact, the past is never even the past. To put it differently, I’m not so sure that print writing doesn’t still have...
by Dr. Rick Goodman | Jun 15, 2016 | Business Success, Customer Loyalty, Customer Service, General, Integrated Marketing, Laws of Success, Leadership speaker, Leadership Success, Personal Success, Sales & Branding, Sales Success, Success and Prosperity, Technology
In the age of online commerce, you don’t actually get to speak with all of your customers face-to-face. In fact, you may not get to speak with any of them at all. That’s what makes your website so important. Your company website is sort of like an around-the-clock...