by Dr. Rick Goodman | Jul 20, 2016 | Business Success, General, Sales & Branding
Over the last several years, you’ve doubtless heard plenty about content marketing—the idea that original blog, video, podcast, and social media content can engage users and qualify leads. Content marketing can certainly be effective, but of course that’s contingent...
by Dr. Rick Goodman | Jul 6, 2016 | Business Success, Continuing Education, Integrated Marketing
People say that print journalism is dead—that it’s a thing of the past. But you know how the old saying goes: The past is never through with us; in fact, the past is never even the past. To put it differently, I’m not so sure that print writing doesn’t still have...
