by Dr. Rick Goodman | Oct 26, 2016 | Business Success, Continuing Education, Integrated Marketing, Technology
Every business wants its company to be prominently featured in Google search results, and Google, in turn, wants to provide users with relevant search result listings. For businesses to achieve their goal, it’s really just a matter of helping Google achieve its...
by Dr. Rick Goodman | Aug 30, 2016 | Business Success, Continuing Education, Integrated Marketing, Technology
Imagine this: There’s a man who needs legal help. He’s never engaged a law firm before, and isn’t entirely sure which attorneys to hire. So how does he decide? There are a lot of factors he might consider, but a lot of them are going to boil down to what he reads on...
by Dr. Rick Goodman | Aug 16, 2016 | Business Success, Continuing Education, Integrated Marketing, Sales Success
Visibility is key for any business: Consumers are out there looking for answers to their problems, and you want to position your brand as the solution. As such, it’s important that your company can be found by those who are looking—and the place people are looking is...